Even in life’s busiest seasons, every woman deserves to feel calm, confident, and proud of their self-care. Our mission is simple: to give every woman a simple yet powerful way to honour herself, through nature-led, science-backed, intentional rituals that restore from within and nourish from the outside.
— the spark for EVEKO was ignited
The Birth of a New Beauty Movement
EVEKO was born from the vision of founder Renee Vallender, who first built The Straightening Salon with one simple yet powerful mantra: “helping women feel amazing through healthy, manageable hair.”
Reflecting on her passion for hair care and her belief in empowering women through self-care, she saw an opportunity to expand her vision and bring the salon experience into the comfort of homes with a desire to make self-care simple, supportive, and something every woman could effortlessly incorporate into everyday life.
Transforming beyond beauty to deliver products that support your well-being; it became a movement dedicated to empowering women to embrace their inner and outer beauty.
After years of trialling, testing, and refinement, that vision has evolved into a connected range of salon-grade haircare and wellness rituals designed to bring calm, confidence, and balance into daily routines. Created for the modern-day women juggling careers, family, and everything in between, EVEKO products fit seamlessly into real routines. From a five-minute calm to long-lasting results, EVEKO helps you honour yourself with rituals that support your inner wellbeing and outer glow.
A Complete Ritual From the Inside Out
Self-care isn’t meant to be complicated. It’s found in the small rituals that restore calm, bring confidence, and remind you of your own strength. EVEKO bridges the space between inner wellbeing and outer glow. Each product is formulated with Australian botanicals and multifunctional phytoactives to support strong, radiant hair while nurturing balance and vitality.
As we continue to grow, our dedication to providing women with salon-grade self-care rituals expands. Through our innovative hair care and targeted wellness supplements designed to support your hair, skin, and nails, we aim to help you stay grounded, glowing, and gracefully in control.
EVEKO is more than another beauty brand – it was born inside Australia's leading straightening salon 'The Straightening Salon'. Every formula was created to answer real conversations in the chair,
refined by experts who know what works.
